Blue Triangle Announces Integration with Salesforce Commerce Cloud

In News & Events by Blue Triangle / July 12, 2019

    RICHMOND, July 12, 2019 — Blue Triangle, the leader in digital experience analytics for online businesses, is proud to announce its certified integration with Salesforce Commerce Cloud. The integration allows Salesforce Commerce Cloud customers to immediately deploy Blue Triangle with minimal effort, enabling them to identify and resolve website issues that are directly impacting revenue.

    Salesforce Commerce Cloud customers that utilize the Blue Triangle integration will have access to the firm’s industry-leading suite of products for assessing and improving digital experiences.

    Real User Monitoring
    Monitors every user interaction to identify web performance issues. Calculates the revenue impact of improving web performance, down to an accurate dollar amount on every web page.

    Synthetic Monitoring
    Web performance and uptime monitoring from global locations on real browsers.

    Tag Governance
    Analyzes the performance, placement, and loading order of third-party tags and calculates their impact on web performance and revenue.

    Content Security Policy (CSP) Manager
    An automated process to build and manage a Content Security Policy (CSP), a browser security standard that helps protect websites from cross-site scripting (XSS) attacks and unauthorized ad injection.

    Marketing Analytics
    Visualizes converting and non-converting customer journeys and tracks critical KPIs, campaigns, and A/B tests in real time.

    “We are proud to be the first digital experience analytics platform to be partnering with Salesforce Commerce Cloud,” shared Lance Ullom, CEO of Blue Triangle. “The phenomenal growth of Salesforce Commerce Cloud demonstrates that today’s businesses are seeking a single high-quality platform for managing key eCommerce operations. Having Blue Triangle’s comprehensive suite of digital experience analytics helps users realize even more value in their investment, identifying and addressing real-time opportunities and risks to growing revenue.”

    The integration is live as of May 11, 2019 in the Salesforce Commerce Cloud Partner Marketplace and is compatible as of 19.1.0.

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    Blue Triangle provides digital teams with a connected view of their marketing, web performance, and third-party tag analytics while constantly monitoring website code for security vulnerabilities.

    With Blue Triangle’s platform, teams can quickly understand, improve, and secure their digital experiences, resulting in increased online sales, optimized purchase paths, and greater protection from malicious activity.

    Blue Triangle is trusted by Fortune 500 companies including The Home Depot, Marriott, and Carnival Cruise Line, and was named a Gartner "Cool Vendor" in 2017. The company is headquartered in Richmond, VA.