Blue Triangle Named a 2017 Cool Vendor in Digital Commerce by Gartner

Vendors selected for the Cool Vendor report are innovative, impactful and intriguing

Richmond, VA — June 7, 2017 — Blue Triangle Technologies, a leading provider of digital performance management solutions, today announced it has been included in the list of Cool Vendors in the Cool Vendors in Digital Commerce, 2017¹ report by Gartner, Inc.

Across the web, and especially in digital commerce, performance (i.e. the speed of a website or application) is a key metric when determining the quality of user experience.

And while faster is always better, digital commerce organizations often struggle to prioritize and justify investments in performance. Blue Triangle’s SaaS offering simplifies this challenge by predicting and quantifying the impact performance improvements have on user experience and actual revenue. This unique approach helps change the conversation around digital performance management. Opportunities for improvement are less about speed and more about growing revenue.

“We believe our inclusion in Gartner’s Cool Vendor report validates the innovations we are making in digital commerce,” said Lance Ullom, CEO of Blue Triangle Technologies. “Using performance as the linchpin, we’re helping both IT and business teams make a real, measurable impact on their bottom lines.”

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About Blue Triangle

Blue Triangle Technologies is a leader in digital performance management - monitoring and monetizing the performance of mobile, tablet and desktop experiences in real time. Trusted by distinguished brands including Kohl's, Marriott and Microsoft, Blue Triangle's platform bridges the gap between IT operations and business strategy, enabling maximized revenues, faster customer experiences and laser-focused optimizations.

¹Gartner “Cool Vendors in Digital Commerce, 2017” by Jason Daigler, Sandy Shen, Penny Gillespie, Magnus Revang, Mike Lowndes, 22 May, 2017.