Dan Boutin to Speak at CMG imPACt 2017 in New Orleans

In News & Events by Blue Triangle / October 16, 2017

    Blue Triangle’s VP of Performance Strategy Dan Boutin will speak at CMG imPACt 2017, a conference focused on performance, capacity, cloud, IoT and security.

    Session Date & Time: November 7 at 11:35am
    Session Title: Rosetta Stone – How to Speak the Language of Revenue in Performance

    REGISTER HERE

    Session Description
    For years, web performance has been the domain expertise of the IT and technology organizations. Yet, this information, when coupled with the appropriate business metrics, can be a powerful asset to any business. This session will discuss and present how to use the language of web performance to speak with the business, especially around how marketing runs campaigns & promotions. Attending this session will arm you with the Information needed to make yourself valuable to the business and marketing organizations and to speak their language and understand their metrics.

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    Blue Triangle
    Blue Triangle provides digital teams with a connected view of their marketing, web performance, and third-party tag analytics while constantly monitoring website code for security vulnerabilities.

    With Blue Triangle’s platform, teams can quickly understand, improve, and secure their digital experiences, resulting in increased online sales, optimized purchase paths, and greater protection from malicious activity.

    Blue Triangle is trusted by Fortune 500 companies including The Home Depot, Marriott, and Carnival Cruise Line, and was named a Gartner "Cool Vendor" in 2017. The company is headquartered in Richmond, VA.