Performance Meets User Experience

In White Papers & Documents by Blue Triangle / September 30, 2015

    Performance Meets User Experience is the first study to accurately reveal the impact website performance has on both user experience and revenue. This paper shows real user data from three online retailers to explain how technical professionals can provide a business case for performance investments, and how non-technical stakeholders can accurately predict the ROI of a faster user experience. Performance Meets User Experience gives insight into how conversion rates, bounce rates, and sales can be optimized with micro-level performance improvements.

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    Blue Triangle provides digital teams with a connected view of their marketing, web performance, and third-party tag analytics while constantly monitoring website code for security vulnerabilities.

    With Blue Triangle’s platform, teams can quickly understand, improve, and secure their digital experiences, resulting in increased online sales, optimized purchase paths, and greater protection from malicious activity.

    Blue Triangle is trusted by Fortune 500 companies including The Home Depot, Marriott, and Carnival Cruise Line, and was named a Gartner "Cool Vendor" in 2017. The company is headquartered in Richmond, VA.